Lovely Bride Rochester

About Lovely Bride Rochester

Lovely Bride Rochester is an appointment-only bridal shop located in the heart of Victor, in a 200-year-old home that is designed to make you feel like you’re hanging with your favorite people at your best friend’s house, while picking out the dress of your dreams! Some of our designers include Made with Love, Dany Tabet, Jenny Yoo, NEWHITE, SAINT Bridal, and many more. Our wedding dresses range from $1,500 – $6,000, with the majority of the gowns falling between $2,000 – $3,500. Bridal appointments can be booked on our website. Western NY Lovelies, we can't wait to meet you!

Dreamed up in 2009, Lovely Bride was borne of the concept that bridal could be way cooler. Today, we are a collective of 19 bridal shops across the US and UK. Our individually-owned shops are run by entrepreneurial, hardworking women who care deeply about offering our brides a personalized and locally-focused experience. We warmly welcome our brides with BFF energy and beautiful shops that are inviting, never stuffy. We take pride in having approachable stylists who are obsessed with their jobs (and their brides). Our designers come from all over the world and each gown is lovingly crafted by skilled artisans. We do require an appointment to get in, but we welcome everyone! We strive for representation with an inclusive size range and a diverse designer curation. We believe in transparency, empowerment, and supporting each other.